The Premium Contractor's Digital Marketing Playbook
The exact system that generated $186K from dormant contacts and +230% search visibility — built for roofers, builders, HVAC, plumbers, electricians, and landscapers
What You'll Learn
- ✓The 3-engine system (Paid Ads + Local SEO + Email) that compounds leads and reduces cost per job every quarter
- ✓How an HVAC company turned 2,800 dormant contacts into $186K revenue — and how to replicate it for your trade
- ✓The Local Services Ads strategy most contractors miss (and why it generates the highest-intent calls)
- ✓A seasonal campaign calendar template customized for 6 home service trades
- ✓The exact ROI math: what one $15K job per month from SEO is really worth over 12 months
Premium contractors (roofers, builders, HVAC, plumbers, electricians, landscapers) doing $5K-$50K+ average jobs who are tired of feast-or-famine lead flow and ready to invest $3K+/month in a real marketing system.
You Do Premium Work. Your Online Presence Doesn't Reflect That.
There's a contractor in your market right now who does half the quality work you do. Their reviews are mediocre. Their craftsmanship is average. But when someone Googles your trade in your city, they show up on page 1 — and you don't. Every day that stays true, they're booking jobs that should be yours.
This playbook is for premium contractors who are done relying on word-of-mouth alone. In the next 15 minutes, you'll understand the exact 3-engine system that makes the right customers find you online, remember you when they need your services, and call you first — not the cheapest option.
This is NOT a guide to buying cheap leads. If you do $200 service calls and compete on price, this playbook isn't for you. This is for contractors doing $5K-$50K+ jobs who want marketing that matches their quality of work.
The Feast-or-Famine Pattern
After working with 250+ businesses, we see the same pattern with premium contractors: January is slow. March picks up. Summer is slammed. October falls off a cliff. Referrals are great when they come — but they're unpredictable, unscalable, and they leave your revenue at the mercy of timing you can't control.
The contractors who break this cycle all have the same thing in common: a system with three engines working together. Here's how each engine works, what it costs, and how quickly you'll see results...
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