Skip to content

Retail & E-Commerce Marketing

Traffic isn't your problem. Buying is.Retail margins are tight and competition is infinite. Whether you're a brick-and-mortar store, an e-commerce brand, or both — we build marketing systems that drive profitable customer acquisition, maximize lifetime value, and create repeat purchase behavior that compounds your revenue without proportionally increasing your ad spend.

What we see in the industry

The Problem

  • Rising customer acquisition costs as ad platforms become more competitive — spending more to get the same results

  • One-time buyers who never return — no post-purchase nurture, no retention strategy, no lifecycle marketing

  • Dependence on discounting to drive traffic — training customers to wait for sales instead of buying at full price

  • No attribution beyond last-click — unable to tell which channels and campaigns actually drive profitable revenue

How we solve it

Our Approach

Full-funnel retail strategy. Top of funnel: paid campaigns and SEO drive new customer acquisition, optimized for profitable ROAS — not just revenue. Middle: retargeting and email nurture convert browsers who didn't buy on their first visit. Bottom: post-purchase sequences, loyalty triggers, and personalized recommendations drive repeat purchases at near-zero acquisition cost. Every campaign tracks to revenue and margin, not just clicks.

Results

What You Can Expect

Results vary based on market conditions, budget, competitive landscape, and execution. Past performance with other clients is not a guarantee of future results.

  • Profitable customer acquisition with clear ROAS targets by channel

  • Repeat purchase rate improvement through automated lifecycle marketing

  • Reduced dependence on discounting through value-based positioning and segmentation

  • Full attribution from ad click to purchase to lifetime customer value

Love working with Abed and his team. We've been working together for over a year now, and they consistently go above and beyond delivering the best content!

Shay's Liquors, Hospitality & Retail · Google review

Was lucky enough to work with AB Marketing Group on 2 different photo shoots at The Mall at Short Hills. Not only was the team fun and creative, they made me feel confident and comfortable every step of the way! The photos and video footage came out incredible! I highly recommend AB Marketing Group!

Lisa Emelo, The Mall at Short Hills · Google review
FAQ

Frequently Asked Questions

Related Articles

Learn more about marketing for retail & e-commerce.

Services

Our Services for Retail & E-Commerce

Industry-specific strategies tailored to retail & e-commerce.

  • Paid Advertising

    Google Shopping, Meta catalog ads, and retargeting campaigns that turn browsers into buyers — and first-time buyers into repeat customers.
    Performance Marketing
  • SEO & AI Search

    Rank your products on Google where 49% of shoppers start their purchase journey — and stop paying per click for traffic you could own.
    Performance Marketing
  • Social Media Management

    Build the social storefront that turns scrollers into shoppers — because 54% of social media users research products on social before buying.
    Brand & Creative
  • Email & SMS

    Email and SMS drive 30–40% of e-commerce revenue. Build the retention system that turns one-time buyers into repeat customers on autopilot.
    Performance Marketing
  • Content & Media Production

    Product photography, lifestyle content, and video that sells — because customers can't touch your products online, so the content has to do the selling.
    Brand & Creative
  • Web Design & Development

    A store that sells 24/7 — with the speed, search, and checkout experience that turns browsers into buyers and buyers into repeat customers.
    Digital Infrastructure
  • Branding & Design

    Build a DTC brand that commands premium pricing and customer loyalty — because the brands that look like everyone else compete on price until they disappear.
    Brand & Creative
  • CRM & Tech

    Unify your customer data across channels. Know who your best customers are, what they buy, and when they're about to churn — before it happens.
    Digital Infrastructure
  • Automations & AI

    Abandoned cart recovery, inventory alerts, and personalized recommendations — automated systems that generate revenue while you sleep.
    Digital Infrastructure

Next Step

Ready to Fix Your Retail & E-Commerce Marketing?

Tell us about your business and a strategist reads it within 48 hours. Want to self-diagnose first? The Growth Score reads your marketing across six dimensions.

Another Quarter Is Going to Pass
Either Way.

Spend it compounding.

You've already tried doing it yourself, hiring for it, or handing it to an agency. The next quarter can go the same way, or one team can finally own the whole thing. Apply in 2 minutes. Our team reviews every application within 48 hours.

Apply to Work With Us

Select clients only · Every application personally reviewed