Retail & E-Commerce Marketing
Traffic isn't your problem. Buying is.Retail margins are tight and competition is infinite. Whether you're a brick-and-mortar store, an e-commerce brand, or both — we build marketing systems that drive profitable customer acquisition, maximize lifetime value, and create repeat purchase behavior that compounds your revenue without proportionally increasing your ad spend.
What we see in the industry
The Problem
Rising customer acquisition costs as ad platforms become more competitive — spending more to get the same results
One-time buyers who never return — no post-purchase nurture, no retention strategy, no lifecycle marketing
Dependence on discounting to drive traffic — training customers to wait for sales instead of buying at full price
No attribution beyond last-click — unable to tell which channels and campaigns actually drive profitable revenue
How we solve it
Our Approach
Full-funnel retail strategy. Top of funnel: paid campaigns and SEO drive new customer acquisition, optimized for profitable ROAS — not just revenue. Middle: retargeting and email nurture convert browsers who didn't buy on their first visit. Bottom: post-purchase sequences, loyalty triggers, and personalized recommendations drive repeat purchases at near-zero acquisition cost. Every campaign tracks to revenue and margin, not just clicks.
What You Can Expect
Results vary based on market conditions, budget, competitive landscape, and execution. Past performance with other clients is not a guarantee of future results.
Profitable customer acquisition with clear ROAS targets by channel
Repeat purchase rate improvement through automated lifecycle marketing
Reduced dependence on discounting through value-based positioning and segmentation
Full attribution from ad click to purchase to lifetime customer value
“Love working with Abed and his team. We've been working together for over a year now, and they consistently go above and beyond delivering the best content!”
“Was lucky enough to work with AB Marketing Group on 2 different photo shoots at The Mall at Short Hills. Not only was the team fun and creative, they made me feel confident and comfortable every step of the way! The photos and video footage came out incredible! I highly recommend AB Marketing Group!”
Frequently Asked Questions
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Services
Our Services for Retail & E-Commerce
Industry-specific strategies tailored to retail & e-commerce.
Paid Advertising
Google Shopping, Meta catalog ads, and retargeting campaigns that turn browsers into buyers — and first-time buyers into repeat customers.Performance MarketingSEO & AI Search
Rank your products on Google where 49% of shoppers start their purchase journey — and stop paying per click for traffic you could own.Performance MarketingSocial Media Management
Build the social storefront that turns scrollers into shoppers — because 54% of social media users research products on social before buying.Brand & CreativeEmail & SMS
Email and SMS drive 30–40% of e-commerce revenue. Build the retention system that turns one-time buyers into repeat customers on autopilot.Performance MarketingContent & Media Production
Product photography, lifestyle content, and video that sells — because customers can't touch your products online, so the content has to do the selling.Brand & CreativeWeb Design & Development
A store that sells 24/7 — with the speed, search, and checkout experience that turns browsers into buyers and buyers into repeat customers.Digital InfrastructureBranding & Design
Build a DTC brand that commands premium pricing and customer loyalty — because the brands that look like everyone else compete on price until they disappear.Brand & CreativeCRM & Tech
Unify your customer data across channels. Know who your best customers are, what they buy, and when they're about to churn — before it happens.Digital InfrastructureAutomations & AI
Abandoned cart recovery, inventory alerts, and personalized recommendations — automated systems that generate revenue while you sleep.Digital Infrastructure
Next Step
Ready to Fix Your Retail & E-Commerce Marketing?
Tell us about your business and a strategist reads it within 48 hours. Want to self-diagnose first? The Growth Score reads your marketing across six dimensions.
Another Quarter Is Going to Pass
Either Way.
Spend it compounding.
You've already tried doing it yourself, hiring for it, or handing it to an agency. The next quarter can go the same way, or one team can finally own the whole thing. Apply in 2 minutes. Our team reviews every application within 48 hours.
Select clients only · Every application personally reviewed