Hospitality & Restaurants Marketing
Saturday fills itself. Tuesday is where the margin lives.Restaurants and hospitality businesses live and die by local visibility, reputation, and repeat visits. We build marketing systems that drive first-time visits through top local search positions and paid campaigns — then give prospective and returning guests current content, useful location information, and clear reasons to visit.Clients include · Gelotti Ice Cream · Café Matisse · Playa Bowls · Cucina Calandra · Calandra's Bakery · Madame · Stella Artois · Fiola Mare · Glaze Donuts · Yasmeen Mediterranean · Arca · Eataly · By Digs
What we see in the industry
The Problem
Dependent on third-party platforms (Yelp, DoorDash, OpenTable) that take 15-30% commissions and own the customer relationship
No direct connection to past guests — when they leave, you lose them until they happen to think of you again
Marketing limited to social media posts that get buried in the algorithm with no measurable ROI
Seasonal volume swings with no system to smooth demand during slow periods
How we solve it
Our Approach
Own the relationship from first visit forward. Local SEO and Google Business Profile optimization make you the top result when someone searches 'best [restaurant type] near me.' Paid campaigns drive new traffic for events, seasonal menus, and high-margin services (catering, private events). Email and SMS build a direct guest list — yours, not Yelp's — that fills seats during slow nights, promotes specials, and drives repeat visits. Every dollar of marketing spend is measured against revenue, not likes.
Our Work in Hospitality & Restaurants
Openings, chef features, recap films, and the daily feed, shot on the floor for the restaurants and venues we work with.
Brand Films, Recaps & Commercials
Long-form storytelling for restaurants, cafés, and hospitality brands — the kind of content that makes the brand feel as deliberate as the food.
Café Matisse (Restaurant 167)
Café Matisse — 90-Day Instagram Rebuild
90 days of content strategy, posting cadence, community management, and engagement — end-to-end Instagram rebuild for fine-dining Matisse.
Madame
Madame — Jersey City Recap
Full restaurant recap film.
Calandra's Restaurant Group
Cucina Calandra — Brand Mashup
Brand mashup reel — Calandra's restaurant group.
Social Content & Event Coverage
Short-form reels, chef features, openings, and dinner coverage that fuel daily posting and community growth across Instagram, TikTok, and Facebook.
Café Matisse
Café Matisse — Chef's Special
Talking-head chef content introducing the nightly special.
Rolls-Royce Washington
Rolls-Royce × Salamander Private Dinner
Private dinner & event recap — hospitality production.
Bugatti Washington
Bugatti × French Embassy Private Dinner
Private dinner production at the French Embassy.
By Digs
By Digs — Brooklyn Rooftop Dinner
Rooftop dinner-party content in Brooklyn.
What You Can Expect
Results vary based on market conditions, budget, competitive landscape, and execution. Past performance with other clients is not a guarantee of future results.
Gelotti Ice Cream — 39,262% profile view growth and 885% TikTok engagement in under a year
Calandra's Bakery — 172K views on a single Tea Party reel and 62.8K on a Newark Christmas campaign
Café Matisse — 90-day Instagram rebuild with full content strategy, posting cadence, and community management documented in the client's recap
Top 'near me' search visibility driving first-time foot traffic
Direct guest database you own — no more paying commissions to reach your own customers
Automated re-engagement filling slow nights and promoting high-margin events
Measurable marketing ROI tied to covers, reservations, and catering revenue
Reviews
What Hospitality & Restaurants Clients Say
from 142+ Google Reviews
Frequently Asked Questions
Related Articles
Learn more about marketing for hospitality & restaurants.
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Services
Our Services for Hospitality & Restaurants
Industry-specific strategies tailored to hospitality & restaurants.
Paid Advertising
Fill empty tables and book more rooms through hyperlocal campaigns that drive foot traffic — not just Instagram likes.Performance MarketingSEO & AI Search
Dominate Google Maps and 'near me' searches — because the restaurant or hotel that shows up first gets the reservation.Performance MarketingSocial Media Management
UGC outperforms polished content 4:1 in hospitality. Build a social presence that makes people crave your food and dream about your rooms.Brand & CreativeContent & Media Production
Professional food photography, kitchen content, and guest experience media that make people crave your restaurant before they've tasted a bite.Brand & CreativeWeb Design & Development
A website that books tables and rooms — not just a menu PDF that takes 10 seconds to load on mobile.Digital InfrastructureBranding & Design
A brand identity that captures your atmosphere, cuisine, and story — before a guest walks through the door.Brand & CreativeCRM & Tech
Know your guests by name, not by table number. A tech stack that turns walk-ins into regulars and one-time guests into loyal advocates.Digital InfrastructureAutomations & AI
Automated reservation confirmations, review requests, and loyalty triggers — so your team focuses on hospitality, not admin.Digital Infrastructure
Next Step
Ready to Fix Your Hospitality & Restaurants Marketing?
Tell us about your business and a strategist reads it within 48 hours. Want to self-diagnose first? The Growth Score reads your marketing across six dimensions.
Another Quarter Is Going to Pass
Either Way.
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