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A 90-day Instagram rebuild — from scattered posting to an owner-approved case study
Café Matisse is a fine-dining destination whose online presence didn't match the caliber of the room. Posting was inconsistent, content looked nothing like the plating on the floor, and there was no strategic thread connecting what hit the feed to what drove reservations. The team knew the presence needed a rebuild — they didn't have 90 days to run the experiment themselves.
A documented 90-day Instagram rebuild: we set the content strategy, owned the posting cadence, produced multi-format assets (reels, stills, stories), and ran the community management end-to-end. The full engagement is captured in the recap deck — every decision, every metric, every content theme — so the case study itself became a repeatable playbook for fine-dining restaurants.
90 Days
Timeline
Full Instagram rebuild documented start-to-finish in a shareable recap
Full Plan
Strategy
Content strategy + posting cadence + community management, not one-off posts
Multi-format
Formats
Reels, stills, and stories produced together so the feed tells one story
Owner-Approved
Case Study
The full recap deck was signed off by ownership as an accurate record
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