Hospitality & Restaurants
Gelotti Ice Cream
From invisible online to the first result in their market: 394X profile view growth
- Profile View Growth
- 394X
The Challenge
Gelotti had everything a family ice cream shop needs except visibility: a decades-old product, loyal locals, and a great storefront — but almost no one could find them online. Sporadic posting, no local SEO strategy, and a Google profile that wasn't telling the story meant every 'best ice cream near me' search routed customers to bigger names with weaker product.
Our Approach
We built a daily content program at the storefront, rebuilt the Google Business Profile from the ground up, and turned the social feed into a community channel with active 2-hour response time. Professional photography and video replaced phone snapshots; a strategic content calendar replaced random posts. Local search authority compounded as content consistency, reviews, and engagement signals all rose together.
The Results
View the full Gelotti YTD report- Profile View Growth
- 394X
- Google Business Profile discovery, year over year, driven by content + local SEO
- TikTok Engagement
- 885%
- Engagement rate jumped nearly 10x as short-form content hit its rhythm
- Local Reach
- 142.5K
- Monthly local reach across Instagram, Facebook, and Google as the authority play compounded
- Google Search Growth
- 15.28%
- Organic Google search growth driven by the Local SEO + content flywheel
More Growth Stories
Home Services
Just Better Moving
2.40x ROAS in seven weeks, plus $6,186 booked from organic search in eight weeks, from an account that couldn't attribute a single lead.
- Return on Ad Spend
- 2.40x
- Cost per Click
- -76%
Education
CapYear Academy
1,774% ROAS on Meta: $66,176 in enrollment revenue from $3,729 in ad spend
- Return on Ad Spend
- 1,774%
- CRM-Confirmed Sales
- 36
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