Email & SMS Marketing for Construction & Home Services
Automated maintenance campaigns generate 320% more revenue than manual outreach. Build recurring revenue from your existing customer base.
The Problem
What construction & home services get wrong about email & sms
Most contractors finish a job and never contact the customer again — unless the customer calls them first. No seasonal maintenance reminders. No follow-up for quoted projects that didn't close. No review requests after completed work. The result: you leave recurring revenue on the table, your competitors stay in touch and steal the next project, and your pipeline depends entirely on new lead generation instead of leveraging the customers who already trust your work.
Our Approach
How ABMG does it differently
We build automated marketing systems that turn completed projects into ongoing relationships. Maintenance agreement emails and seasonal reminders drive repeat business — HVAC tune-ups in spring and fall, gutter cleaning before winter, roof inspections after storms. Automated campaigns generate 320% more revenue than manual follow-up. Post-project review request sequences build your Google rating. Quote follow-up sequences re-engage prospects who got a bid but haven't committed. Everything runs automatically so your crew can focus on doing the work, not chasing the next job.
What We Deliver
- ✓
Seasonal maintenance reminder automation by service type
- ✓
Post-project review generation sequences for Google ratings
- ✓
Quote follow-up sequences for uncommitted prospects
- ✓
Maintenance agreement enrollment and renewal campaigns
- ✓
Referral request automation after completed projects
- ✓
Monthly performance reporting tied to booked jobs and revenue
What You Can Expect
Recurring revenue from maintenance agreements and seasonal services
Higher Google rating from systematic post-project review requests
Better close rates on quotes through automated follow-up sequences
320% revenue increase from automated vs. manual customer outreach
Compliance
License number included in all email communications as required by state regulation. Business name matches state registration. Unsubscribe mechanism on every marketing email per CAN-SPAM.
Other Services for Construction & Home Services
Email & SMS for Other Industries
Frequently Asked Questions
We're too busy doing the work to manage email marketing. How much time does this take?
After initial setup (2–3 weeks), the system runs automatically. Seasonal reminders, review requests, and quote follow-ups fire on schedule without your involvement. You review leads and close deals. Most construction clients spend less than 1 hour per month on email-related tasks.
What kinds of emails should a contractor send?
The highest-ROI emails for contractors: seasonal maintenance reminders (spring AC tune-up, fall heating prep), post-project review requests (within 1 week of completion), quote follow-ups (at 3, 7, and 14 days), and referral requests. These aren't newsletters — they're automated revenue triggers tied to specific customer lifecycle events.
Can email marketing really help with feast-or-famine cycles?
Absolutely. The contractors who eliminate feast-or-famine have two things: a steady lead generation channel and a maintenance agreement program. Email drives both — seasonal reminders fill the schedule during slow months, and maintenance agreements create predictable recurring revenue. It's the difference between hoping for the phone to ring and knowing it will.
Does SMS (text message) marketing work for construction and home services?
Yes, and for time-sensitive messages it usually outperforms email. Customers actually read texts, so SMS is ideal for appointment confirmations, on-the-way alerts, seasonal maintenance reminders, and review requests right after a completed job. We pair SMS with email — urgent, time-sensitive messages go by text, longer nurture goes by email — all automated and compliant with consent rules.
How does your marketing stack up?
Take the 2-Minute Growth ScoreAnother Quarter Is Going to Pass
Either Way.
Spend it compounding.
You've already tried doing it yourself, hiring for it, or handing it to an agency. The next quarter can go the same way, or one team can finally own the whole thing. Apply in 2 minutes. Our team reviews every application within 48 hours.
Select clients only · Every application personally reviewed