Performance Marketing
Paid Advertising for Healthcare & Med Spas
Fill treatment rooms with high-value patients through HIPAA-aware paid campaigns that track from ad click to booked appointment.
The Problem
Healthcare practices face a unique paid advertising challenge: HIPAA compliance restricts targeting options, patient testimonials require explicit consent, and generic 'doctor near me' campaigns attract low-value appointments that clog your schedule. Most practices either overspend on broad campaigns or avoid digital ads entirely — both leave treatment rooms empty. Meanwhile, corporate-backed practices in your zip code are running 10X your budget on Google and Meta, bidding up the same audience you need to reach.
Our Approach
We build HIPAA-aware paid campaigns that target specific treatments and patient demographics — not just 'anyone with insurance.' Google Ads campaigns focus on high-intent searches like 'Botox near me' or 'sports medicine specialist [city]' where patients are ready to book. Meta campaigns use lookalike audiences built from your existing patient base (without sharing PHI) to find new patients who match your ideal profile. Every campaign is tracked from ad click to booked appointment through your scheduling system, so you know exactly which ads fill your calendar — not just which ones get clicks.
What We Deliver
HIPAA-compliant campaign architecture across Google and Meta
Treatment-specific landing pages optimized for appointment booking
Lookalike audience development from existing patient demographics
Conversion tracking from ad click to booked and attended appointment
Monthly performance reporting tied to patient acquisition cost
Seasonal campaign calendar aligned to treatment demand cycles
What You Can Expect
Consistent patient volume replacing feast-or-famine booking cycles
Lower cost per patient acquisition through treatment-specific targeting
Full attribution from ad spend to revenue by treatment type
Compliant campaigns that protect your practice while outperforming competitors
Compliance
All campaigns designed within HIPAA guidelines. No protected health information used in targeting. Patient testimonials require explicit written consent. Telehealth advertising follows state-specific compliance requirements.
Other Services for Healthcare & Med Spas
Paid Advertising for Other Industries
Frequently Asked Questions
How does your marketing stack up?
Get Your Growth ScoreAnother Quarter Is Going to Pass
Either Way.
Spend it compounding.
You've already tried doing it yourself, hiring for it, or handing it to an agency. The next quarter can go the same way, or one team can finally own the whole thing. Apply in 2 minutes. Our team reviews every application within 48 hours.
Select clients only · Every application personally reviewed